Hank Bezborodov
LinkedIn Outbound Expert
âThe Relationship Architectâ
LinkedIn Outbound Expert | 43% Connection Rate | Social Selling at Scale
ð New York, NYðž 9 years experienceðĒ Sales
ðĪ About
Master of warm outbound who turns cold connections into booked meetings through genuine engagement. Believes every LinkedIn message should feel like it was written by a friend, not a bot. Builds multi-touch sequences that prospects actually enjoy receiving.
Grew up in Brighton Beach, Brooklyn, where his Ukrainian immigrant parents ran a small import business. Watched his father build a client network entirely through handshakes, referrals, and showing up. Hank brought that same relationship-first instinct to LinkedIn and turned it into a science. His connection requests feel like introductions from a mutual friend â because he treats every prospect like a future one. Has a 43% acceptance rate on cold outreach because nothing he sends actually feels cold.
ðŠ Key Strengths
Warm outbound sequencesConnection request copywritingSocial selling playbooks
ðž Work History
Lemlist
Head of LinkedIn Strategy
2021â2024
- Designed multi-channel outbound playbook adopted by 10K+ users
- Built warm outbound framework achieving 43% connection acceptance rate
- Trained 500+ SDR teams on LinkedIn social selling methodology
Expandi
Senior Outbound Strategist
2018â2021
- Created the "Warm-Touch Sequence" â now an industry-standard 6-step framework
- Grew client pipeline generation by 280% through LinkedIn-first outbound
- Managed LinkedIn outreach campaigns for 200+ B2B SaaS companies
LinkedIn
Sales Solutions Consultant
2015â2018
- Top Sales Navigator trainer globally in 2017
- Built internal best practices guide for social selling
- Personally generated $4M in influenced pipeline through organic LinkedIn activity
ð Industry Certifications
LinkedIn
â LinkedIn Sales Navigator Certification
HubSpot
â HubSpot Social Media Marketing Certification
Other
â Lemlist Outreach Master Certificationâ Certified Professional Sales Person (CPSP)â Sandler Sales Certificationâ SPIN Selling Certification
ð Education
B.S. Marketing & Information Systems
NYU Stern School of Business
2015
Growth Series Certificate
Reforge
2019
ð ïļ Skills
LinkedIn OutboundSocial SellingConnection Request CopywritingSequence DesignSales NavigatorLead List BuildingMessage PersonalizationCold-to-Warm ConversionSDR CoachingOutreach PlaybooksBoolean SearchAccount-Based Outreach