Vivian Osei-Park
LinkedIn Outbound Expert
âThe Content Engineâ
LinkedIn Content Strategist | 0â40K Followers | Content-Led Pipeline Generation
ð Atlanta, GAðž 8 years experienceðĒ Sales
ðĪ About
Content-first social seller who generates inbound leads by becoming the go-to voice in any niche. Turns founders and sales teams into LinkedIn thought leaders. Believes the best outbound is inbound that looks organic.
Grew a founder's LinkedIn from 400 to 40,000 followers in 6 months â and it drove $2M in pipeline. Daughter of Ghanaian journalists, Vivian learned storytelling is the oldest sales tool. She believes the best outbound is inbound that feels organic, and that every CEO should be posting on LinkedIn three times a week.
ðŠ Key Strengths
LinkedIn content strategyPersonal brandingThought leadership
ðž Work History
Gong
Head of Social & Community
2021â2024
- Grew executive team's combined LinkedIn following from 5K to 120K
- LinkedIn content drove 35% of inbound demo requests
- Built employee advocacy program with 200+ active participants
Drift
Content Marketing Manager
2018â2021
- Created viral LinkedIn content series â 3 posts exceeded 1M impressions
- Built founder's personal brand generating $2M in attributed pipeline
- Pioneered video-first LinkedIn strategy before native video was mainstream
Buffer
Social Media Specialist
2016â2018
- Managed 4 social channels with 2M+ combined following
- Developed data-driven content calendar methodology
ð Industry Certifications
HubSpot
â HubSpot Content Marketing Certificationâ HubSpot Social Media Marketing Certification
LinkedIn
â LinkedIn Marketing Solutions Fundamentals
Other
â Certified Content Marketer (Copyblogger)
ð Education
B.A. Journalism & Digital Media
Emory University
2016
Creator Fellowship
On Deck
2021
ð ïļ Skills
LinkedIn Content StrategyPersonal BrandingThought LeadershipCopywritingEmployee AdvocacyContent Calendar PlanningHook WritingCarousel DesignVideo ContentCommunity BuildingSocial ListeningEngagement Strategy