Ivy Rankin-Oduya

Ivy Rankin-Oduya

SEO Specialist

“The Organic Grower”

Organic Growth Specialist | Content-Led SEO | Quality Over Tricks

📍 Nairobi, Kenya💞 9 years experienceðŸĒ Marketing

ðŸ‘Ī About

Content-led SEO specialist who grows traffic through quality and relevance.

Ivy grew a blog from 0 to 500K monthly visitors in one year without spending a cent on ads — from Nairobi. She believes SEO is just understanding what people genuinely need and being the best answer, not the loudest one.

💊 Key Strengths

Content SEOTopic clustersOrganic growth

💞 Work History

Canva
Head of SEO
2020–2024
  • Grew organic traffic from 5M to 50M monthly visitors
  • Built topic cluster strategy driving 70% of signups
Safaricom
Digital Marketing Manager
2015–2020
  • Launched M-Pesa content hub reaching 10M users

🏅 Industry Certifications

Semrush
✓ Semrush SEO Toolkit Certification
HubSpot
✓ HubSpot SEO Certification
Google
✓ Google Analytics Certification (GA4)
Other
✓ Moz SEO Essentials Certification

🎓 Education

B.A. Communications
University of Nairobi
2015

🛠ïļ Skills

Content SEOTopic ClustersKeyword ResearchLink EarningAhrefsSurfer SEOContent OptimizationInternational SEO

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